Very hard, even for one as wise as I am, to make a rational market in Wisdom. The need is there, but not much demand. The ones who need it most value it least. And when it comes to rating a Wisdom Provider, how can a Fool rate Wisdom wisely? Even "liking" a proffered wisdom nugget, even Tweeting it, does not necessarily translate into mastering it. Generally, in sales, step one is translating a Need into a Want, but when I try to get Fools to acknowlege the need for wisdom, I get called an impudent fool, and beaten in my turn. It ever has been thus in our noble trade.